Performance nutrition for athletes
UAE & online

Helping you win with nutrition.

Fuel smarter, recover faster and compete with confidence.

Get started 2-minute form · I'll get back to you within 48 hours
Tom Shaw talking with a player pitchside

Teams I've worked with

  • Al Jazira Club
  • Sparta Prague
  • Everton
  • Derby County
  • Wakefield Trinity
  • Chesterfield FC
  • North Dakota State University (NDSU)

Coaching for athletes

Work with me

One-to-one coaching for athletes who are serious about their performance.

1:1 Performance Coaching

Ongoing coaching with tailored recommendations, weekly check-ins and direct messaging support.

What's included

  • Full performance nutrition assessment
  • Tailored daily nutrition recommendations
  • Training, match and competition-day fuelling
  • Recovery and hydration strategies
  • Weekly check-ins and ongoing adjustments
  • Direct messaging support
  • Supplement guidance where appropriate
  • Travel and eating-out strategies

What they say

Trusted by athletes and staff

Peter Vindahl
What stood out most was Tom's ability to educate. Instead of telling me exactly what to eat, he gave me the knowledge to adjust my food choices each day. I started eating much more and lost body fat at the same time.

Peter Vindahl

Goalkeeper, Sampdoria

Tom Shaw with a Sparta Prague player and the trophy at the club's stadium

About

Meet Tom

I'm Tom, a performance nutritionist in elite sport, based in Dubai. I've helped teams win trophies in Europe and the UAE, at Sparta Prague and Al Jazira. I've also coached Olympians, World Cup winners, league champions and internationals from around the world. I hold an MSc in Sport Nutrition.

I know what winning nutrition looks like. For you, that means:

Purposeful. Simple. Real.

As featured in

Science for Sport podcast
Football Medicine & Performance Association

How it works

  1. 1. Fill in the form

    Four quick questions about you and your goals.

  2. 2. I'll be in touch

    Within 48 hours, by email or WhatsApp.

  3. 3. We get to work

    If we're a good fit, we start with your full assessment.

Get started